In 2010, Segway creator Jimi Heselden died by driving his Segway off a cliff.
The push for increased sustainability reporting has been taken up on a global scale by international organisations, individual businesses, the UN, EU and local governments alike.
In modern warfare, counterinsurgency theory dictates that success can be gained through winning the hearts and minds of a community or audience – a process which relies on building relationships with the right people to influence the public.
The first of a series of supper clubs organised by Blond Ideas Group kicked off with the question “Sustainability: a waste of space?” The discussion moved through the demands of sustainable living, highlighting the new generational targets of sustainable living and sustainable business – the suburban families who swapped the VW campervan for the suburban home – the “Yes, buts.
It is, to a certain degree, the internal communicator’s role to ensure the mental wellbeing of their staff.
At a time when public relations is having its value questioned by clients, by pundits, by the industry itself, last night’s PRCA Awards allowed the industry to shine for its success in communications and stakeholder relations.
How the sustainability agenda is changing communications for the better.
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