FEATURES
Amanda Coleman, director at Amanda Coleman Communication, considers why PR needs to shift from being all about image, to focusing on genuine trust-building. Amanda is author of 'Strategic Reputation Management: Identify Strengths, Manage Performance and Protect Your Brand'.
Måns Flodberg, founder and deputy CEO at Modular Finance, explains the value of being a Primary Information Provider and why choosing the right one for your company matters.
FEATURES FILTERS
Do you really need to talk to a headhunter? Moving or not, Lisa Quinn says yes
“Comms professionals need to promote their own brands”
You have recently been promoted to agency associate director or in-house PR manager.
The journey from the tennis court to Rotterdam’s Robeco Group is a long and winding road.
A 17 year old hostel chain, definitely in need of an update? Enter the rebrand.