As part of its communications offensive against Unite, British Airways have launched a viral social media campaign, with a video of CEO Willie Walsh talking of his disappointment over the forthcoming strike action from the union representing their cabin crew.
In classic sporting mythology any new brand unveiled for a major athletics event is destined to attract controversy, criticism and  general opprobrium.
With the AGM season almost upon us, executive compensation and corporate governance will set the agenda, with shareholders set to be far more engaged in the process, according to recent research amongst the institutional investment community.
Glasgow 2014, the organising committee behind the 2014 Commonwealth Games has unveiled it’s new brand identity and the rationale behind it.
Design agency Silk Pearce has helped the London Sperm Bank with a striking new visual identity as part of its rebrand aimed at increasing the number of donors at its Harley Street Clinic.
Bournemouth University has been running its BAPR degree for 21 years, and is inviting all alumni and friends to celebrate at a special birthday party.
The Co-operative was the big winner at last night’s inaugural Transform Awards, the UK’s only dedicated celebration of rebranding, brand transformation and reputational change.
Cision, the provider of media research, distribution, monitoring and analysis services to the PR industry and other corporate communicators, has released a major upgrade of its key product, CisionPoint.
Conservative Party leader David Cameron addressed his party conference with a speech that eschewed specifics in favour of a simplified message, as his press office rammed home the fact that the speech was made without notes.
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