From the top 100 brands identified as having a positive sustainability reputation, more than a third are automotive brands, reveals a report led by data and consulting company Kantar and Saïd Business School, Oxford University.
Companies that saw the largest increase in the value of their fundraisers also had the highest volumes of media coverage, with the companies producing most media coverage seeing more than a 30% increase in funds between the first fund raising event and the Series B, a report reveals.
Tas Bhanji, director at corporate communications company Blakeney, speaks to Communicate magazine about the difference between strategic communications in Asia and Europe, the importance of taking action to support diversity and the changes corporate comms has witnessed during the pandemic.
From corporate social responsibility to how Santa Claus is dealing with Covid-19 to a futuristic David Beckham, here is our latest in video communications. For more from #CommunicateLens, follow @Communicatemag on Twitter.
Almost half of black communications professionals are more likely to receive written or verbal praise for their efforts in the workplace than a pay rise, bonus or promotion, which are the gateway to more senior leadership roles, a research reveals.
Persisting uncertainty around the Brexit outcome has caused a 14% decrease to the UK’s brand value, while U.S. and China remain above the rest, claiming first and second position in this year’s brand value ranking.
The Public Relations and Communication Association’s (PRCA) Global Covid-19 communications taskforce has published a crowdsourced report aimed at elevating the global understanding of best practice communications, revealing how it can support businesses and organisations recovering from the pandemic.
A report into the integrated marketing communications performance of the asset management industry reveals that the majority of the largest asset managers worldwide faced a second consecutive year of declining interest in their corporate brands.
Heineken UK’s has announced it is now brewed with solar energy, marking an important milestone in the brand’s journey to reduce its carbon footprint, as part of the brand’s broader commitment to sustainability and corporate responsibility.
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