This year, the PRCA launched an awards event geared specifically towards PR practitioners who practice in the city.
The British Interactive Media Association (BIMA) has unveiled a simple and clean new identity.
The inaugural World Media Awards will celebrate the potential of content-driven marketing techniques.
The PR industry will once again be represented at the Cannes Lions International Festival of Creativity by the International Communications Consultancy Organisation (ICCO).
The rise of artificial intelligence (AI) is a source of both excitement and fear, depending on who you’re talking to.
A Meltwater white paper has sparked controversy in the PR industry as it recommends that practitioners use AVEs to measure the effectiveness of their campaigns.
Despite the fact that the EU Referendum is due to take place before the end of 2017, many businesses are yet to think about, let alone make a decision on, the communications strategy they will use during this uncertain time.
The Chartered Institute of Public Relations (CIPR) hosted a debate at the House of Commons yesterday (25 January) which saw senior PR practitioners speak about the industry’s pay gap issues.
The journeys brands make are much more complex than periods of inertia interspersed by the occasional rebrand exercise.
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