FEATURES
Amanda Coleman, director at Amanda Coleman Communication, considers why PR needs to shift from being all about image, to focusing on genuine trust-building. Amanda is author of 'Strategic Reputation Management: Identify Strengths, Manage Performance and Protect Your Brand'.
Måns Flodberg, founder and deputy CEO at Modular Finance, explains the value of being a Primary Information Provider and why choosing the right one for your company matters.
FEATURES FILTERS
Antony Mayfield muses on our dysfunctional relationship with data and how to see the people and the stories contained within
Using gamification techniques and an engaging storyline, RBS and The Team were able to communicate challenging messages around new government regulations to the bank’s internal audience
Francis Ingham has never taken the easy option, but instead forged a career based around standing up for himself, for his organisation and for his industry. Brittany Golob and Andrew Thomas report on Ingham’s oversight of the PRCA as it celebrates its 50th anniversary
