Allen Putman, senior communications and engagement consultant at Forty1 North America, explains the importance of having an embedded internal communications specialist within your organisation.

Tabita Andersson, senior vice president, communications and brand, at Clarivate, explores the value of data in corporate storytelling and creating a compelling, engaging narrative.

Rebecca Roberts, founder of marketing insights and communications consultancy Thread & Fable, explores what can be learnt from young people's media habits.